GRINDCTRL
Business-case worksheet

Put your store numbers on the table.

Build an illustrative scenario from your own traffic, conversion, order value, returns, margin, and cost. Every assumption stays visible and editable.

Sessions × conversion × order value. Then margin, returns, and cost.

Your operating inputs

Use a typical recent month. Optional volumes are shown as operational context and are not assigned invented financial value.

Visits in a typical month.

Current orders per 100 sessions.

Average booked value per order.

Current returned share of booked sales.

Margin after product cost, before software/service cost.

Optional. ROI needs a cost above zero.

Optional operational context.

Optional context; no lead value is assumed.

Your selected scenario

All improvement controls start at zero. Enter only assumptions you want to test; percentage changes are percentage points.

Percentage points added to your baseline.

Percentage points removed from your baseline.

Share of support volume included in this scenario.

Illustrative monthly view

Booked revenue and gross-margin contribution are kept separate.

Baseline orders
75
Baseline booked revenue
$3,750
Scenario orders
75
Scenario booked revenue
$3,750
Potential incremental revenue
$0
Potential avoided return value
$0
Illustrative gross-margin impact
$0
Illustrative net impact
$0
Illustrative ROI
Not available

Enter a monthly cost above zero to calculate ROI.

Support conversations in selected automation scope

0

Not monetized in this model

Monthly leads entered as context

0

Not monetized in this model

Scenario, not a promise

Results are illustrative estimates based on the merchant’s inputs and selected assumptions. They are not guaranteed performance claims.

This worksheet does not establish that GrindCTRL caused or will cause any conversion, return, support, or revenue change.

Book a callView pricing

Calculation tape

The calculator uses these formulas; no benchmark or GrindCTRL uplift is inserted.

  1. 1.Baseline orderssessions × baseline conversion rate
  2. 2.Baseline booked revenuebaseline orders × average order value
  3. 3.Scenario booked revenuesessions × (baseline conversion + selected improvement) × average order value
  4. 4.Avoided return valuescenario booked revenue × selected return-rate reduction
  5. 5.Gross-margin impact((incremental revenue × (1 − baseline return rate)) + avoided return value) × gross margin rate
  6. 6.Net impactgross-margin impact − monthly software/service cost
  7. 7.ROInet impact ÷ monthly software/service cost × 100